Southbound: Proudly South African Clothing Made for the Whole Family

What does it mean to wear something proudly South African? For Southbound, it means more than simply putting a flag on a shirt. It means supporting local manufacturing, celebrating South African makers and creating clothing for the community.

Southbound produces clothing designed for the whole family — including your pets. Every piece is locally manufactured and made by South Africans, for South Africans.

Now available on PiMarket, Southbound is part of a growing collection of South African brands bringing locally made products to shoppers at home and around the world.

Made by South Africans, for South Africans

Southbound exists for the community.

At the heart of the brand is a commitment to local production and South African craftsmanship. Rather than simply sourcing clothing from overseas, Southbound focuses on creating pieces locally and supporting the people and skills behind South Africa's clothing industry.

The result is clothing that combines everyday practicality with unmistakable South African character.

Whether you're dressing the kids, looking for a comfortable jersey for yourself or wanting something special for your four-legged family member, Southbound offers clothing with a strong local identity.

South African Clothing for the Whole Family

Southbound's collection is designed to bring the family together through comfortable, practical and proudly South African clothing.

Here are a few pieces from the collection available on PiMarket.

Kids Polar Fleece SA Flag Jerseys

Keep the kids warm while showing off a little South African pride with the Kids Polar Fleece SA Flag Jersey.

This unisex kiddies quarter-zip jersey features South African flag panels, a woven patch and elasticated cuffs. The polar fleece construction is designed to be stretchy, breathable, warm and quick-drying, making it a practical choice for active children.

It's the kind of South African-inspired clothing that works just as well for everyday adventures as it does for family outings and chilly mornings.

Polo Stripe Unisex Pullover

The Polo Stripe Pullover brings a bold, contemporary look to the Southbound collection.

Featuring white cuffs, a button placket and an embroidered Southbound logo on the front left chest, this unisex pullover combines a trendy style with a lightweight feel.

It's an easy piece to wear on its own or layer when the weather gets cooler.

Unisex 100% Cotton SA Flag Jersey

For a classic South African look, the Unisex 100% Cotton SA Flag Jersey puts the country's colours front and centre.

Made from 100% cotton, this unisex jersey is designed as an easy everyday piece for anyone who wants to celebrate their South African connection through what they wear.

Its timeless SA flag design makes it a natural choice for sporting events, family occasions, holidays or simply showing some local pride.

More Than Just Clothing

What makes Southbound stand out is the philosophy behind the brand.

Southbound is about community, local manufacturing and South African identity. Each locally manufactured piece represents the skills of South African makers and contributes to keeping production and craftsmanship closer to home.

And because Southbound makes products for the whole family — even the pets — the brand offers a fun way for everyone in the household to share the same proudly South African spirit.

Discover Southbound on PiMarket

If you're looking for South African clothing made locally, Southbound is a brand worth discovering.

From warm kids' polar fleece jerseys to lightweight pullovers and classic SA flag cotton jerseys, the collection offers practical clothing with a distinctly South African personality.

Visit the Southbound store on PiMarket to discover the latest locally made clothing from a brand created for the South African community.

Proudly South African. Locally Made. Made for Everyone.

PiMarket makes it easier to discover South African businesses and products in one place. From clothing and accessories to food, crafts and unique local brands, we're helping South African businesses reach customers locally and internationally.